How to Make Your First Reel
Reels are short, engaging videos that help you reach new people on Instagram. Follow these simple steps to create and share your first Reel with confidence.
PDF · 1 pageIndependent help with posts, Stories, Reels, profiles and everyday account management.

Open a resource to read, save or print it using the options provided.
Reels are short, engaging videos that help you reach new people on Instagram. Follow these simple steps to create and share your first Reel with confidence.
PDF · 1 pageFeed, Reels and Stories
PDF · 1 pageCarousel posts let you share multiple photos or videos in a single post, making it easy to tell a bigger story, share useful information, or showcase more content in one go.
PDF · 1 pageInstagram Highlights let you keep your best Stories on your profile for longer, so new and existing followers can easily discover important content about you.
PDF · 1 pageShort videos. Big opportunitys
PDF · 1 pageInstagram Stories let you share everyday moments, connect with your audience and be more present - in a fun, casual and temporary way.
PDF · 1 pageGreat captions add context, show your personality and start conversations. A thoughtful caption can turn a simple post into a meaningful connection.
PDF · 1 pageUse hashtags to increase your reach, get discovered by new people and connect your content with the right audience on Instagram.
PDF · 1 pageGreat hooks stop the scroll. Instagram Reels hooks grab attention in the first few seconds and make people want to keep watching.
PDF · 1 pageInstagram Search helps you find people, content and ideas. Learn what you can search for, how it works, and simple tips to get the most out of it.
PDF · 1 pageThe right audio can make your Reel more engaging, memorable and shareable. Here's how to choose the best sound for your content.
PDF · 1 pageThe right keywords help people find your content, account and business on Instagram. Use keywords strategically to get discovered and reach a wider audience.
PDF · 1 pageTrending audio can help your Reels reach more people. Here's what it is, how it works and how to use it (the right way) to grow your audience.
PDF · 1 pageOriginal audio helps you share your unique voice, tell your story and make your Reels more personal, relatable and memorable.
PDF · 1 pageUsing music on Instagram can help your content stand out, but business accounts have some limitations due to licensing and copyright rules.
PDF · 1 pageCollaborator posts let two accounts share the same post or Reel, so it appears on both profiles and reaches both audiences.
PDF · 1 pageTagging helps you give credit, connect with others and make your content more discoverable on Instagram.
PDF · 1 pageA direct way to share updates, ideas and behind-the-scenes content with your followers.
PDF · 1 pageMore value. More engagement. More growth.
PDF · 1 pageTwo simple stickers. Real insights.
PDF · 1 pageShort updates. Real connections.
PDF · 1 pageSmall stickers. Big conversations.
PDF · 1 pageUnderstand your audience. Make better content.
PDF · 1 pageTurn your Stories into opportunities.
PDF · 1 pageUnderstand the reasons. Make better Reels.
PDF · 1 pageKeep people watching. Reach more people.
PDF · 1 pageInstagram is a social media platform for sharing photos, videos, Stories and Reels, connecting with people, and discovering content from around the world.
PDF · 1 pageFeed posts are a key way to share moments, tell your story, and connect with people on Instagram. Here's what you need to know to get started.
PDF · 1 pageInstagram uses a mix of signals and different ranking systems to predict what you're most likely to be interested in, and shows you the content it thinks you'll enjoy.
PDF · 1 page