Adding Music to Your Videos
Music can add energy, mood and polish to your videos when it supports the content instead of overpowering it. The right track helps grab attention, keeps people watching and makes your message more memorable.
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PRINTABLES & HOW TO GUIDES
Sounds, Music and Copyright
Understand permissions, platform music libraries and the risks of using audio you do not own.
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Adding Sound Effects
Sound effects can add clarity, emphasis and personality to your videos. When used lightly and intentionally, they help your message stand out, make your content more engaging and give it a professional feel.
PDF · 1 pageCommercial Sounds Explained
Commercial sounds are pre-cleared tracks that you can use in your business or promotional content on TikTok. They are different from the general music library and are intended for commercial use.
PDF · 1 pageTikTok Commercial Music Library Explained
The TikTok Commercial Music Library (CML) contains music that is pre-cleared for commercial use, making it safe and simple for businesses to use in their videos.
PDF · 1 pageChoosing TikTok Sounds
The right sound can make your video more engaging, help it reach new people and bring your content to life. Sounds set the mood, create emotion and can even help your video go viral. Learn how to choose sounds that fit your content and connect with your audience.
PDF · 1 pageWhy Business Accounts Have Different Music
If you've noticed that your business account has a different selection of music on TikTok, there's a good reason. Business accounts use pre-cleared commercial music to keep brands, creators and artists protected.
PDF · 1 pageTrending Sounds Explained
Trending sounds can help your content reach more people, but they work best when they fit your video and audience. Learn what they are, why they matter, and how to use them in a way that feels natural and authentic.
PDF · 1 pageWhen You Can and Cannot Use Popular Music
Music can make your TikTok videos more engaging, but it's important to use it the right way. This guide will help you understand when you can use popular music, when you need a licence, and how to stay in line with TikTok's rules.
PDF · 1 pageOriginal Sounds Explained
Original sounds are unique audio tracks created by you or captured from your own environment. They can help make your content stand out, tell your story, and build a recognisable style that people remember.
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